Want to have a career in marketing? An internship can be a great way to get your foot in the door and gain valuable real-world experience before you graduate.
To land such a marketing internship, you need a cover letter that captures a hiring manager’s attention. A marketing intern cover letter gives you an opportunity to show off your skills and create a memorable impression.
With this helpful cover letter writing guide and example, we’ll show you how to write a marketing internship cover letter that makes you impossible to ignore!
Dear Mr. Brooks,
I am writing to express my strong interest in the Marketing Intern position at Apple Inc. As a current student at the University of California, Berkeley, pursuing a Bachelor's degree in Business Administration with a concentration in Marketing, I am excited about the opportunity to contribute my skills and learn from one of the most innovative companies in the world.
Throughout my academic journey, I have developed a keen interest in marketing and have actively sought opportunities to apply my knowledge in real-world settings. Last summer, I had the privilege of interning at Google, where I worked closely with the marketing team on various projects, including market research, social media campaigns, and content creation. This experience not only enhanced my marketing skills but also taught me the importance of collaboration, creativity, and adaptability in a fast-paced environment.
In addition to my internship experience at Google, I have also been actively involved in several extracurricular activities that have honed my marketing and leadership skills. As the Vice President of the American Marketing Association chapter at UC Berkeley, I have organized various events, workshops, and networking opportunities for students interested in marketing. Through this role, I have developed strong organizational, communication, and project management skills that I believe will be valuable in a marketing internship at Apple.
I am confident that my passion for marketing, coupled with my academic background and relevant experience, make me a strong candidate for this position. I am excited about the opportunity to bring my creativity, enthusiasm, and willingness to learn to Apple and contribute to the company's marketing efforts.
Thank you for considering my application. I would welcome the opportunity to discuss further how my skills and experiences align with the requirements of the Marketing Intern position at Apple. I look forward to the possibility of joining your team and contributing to Apple's continued success.
Sincerely,
Anna Gomez
Treat your cover letter like a marketing campaign, with the goal of selling your education, training, and skills to a prospective employer.
A cover letter for a marketing intern should include these sections:
Use each section of your cover letter to convince an employer that you’re the best intern to hire. When you’re done writing, you should have a professional, one-page cover letter that presents you as a valuable addition to a company’s marketing team.
Want to see some finished, well-written cover letters? Check out our other related cover letter examples for interns and marketing professionals:
Once you’ve added your cover letter header and greeted the hiring manager, get ready to sell your skills in the introduction.
It’s marketing 101: first impressions matter. The introduction is your first chance to connect with a hiring manager and capture their interest. If you have a strong introduction, they’ll be more likely to keep reading to learn more about you.
Start your cover letter by showing a genuine interest in the internship. Include a detail or two about why you’re choosing to apply. For example, does the internship offer hands-on marketing experience, or does the company have a reputation for creating unique campaigns?
Additionally, describe the value you can bring to the internship— not the other way around.
Dear Mr. Brooks,
I am writing to express my strong interest in the Marketing Intern position at Apple Inc. As a current student at the University of California, Berkeley, pursuing a Bachelor's degree in Business Administration with a concentration in Marketing, I am excited about the opportunity to contribute my skills and learn from one of the most innovative companies in the world.
Hello,
I’m Janelle Smith, and I’m a marketing major at Boston University. I need to complete an internship before graduation, and this looked like a good one.
You can also grab a hiring manager’s attention by highlighting an achievement you’ve had. For example, have you completed an actionable marketing plan for a class? Did you manage a company’s social media presence in a part-time job? These accomplishments show how you can contribute to a marketing team, even as an intern.
The body of your marketing internship cover letter should have a clear structure, such as following this general outline:
In the first body paragraph, showcase how you can use your marketing skills and education in the internship. Craft a pitch that highlights your personal brand and your ability to create powerful, persuasive content.
Follow these tips for writing your first body paragraph:
After highlighting your skills and experience, the second part of your cover letter pitch should focus on the organization. Customize this part of your letter for every internship you apply for.
Do your research and include specific details about the company, including why you want to intern there and why you’re a good fit for its internship program. For example, you can mention how the company’s mission resonates with you or explain how your passion for social media makes you an asset to the digital marketing team.
For example, Apple includes these key points on its webpage about business and marketing internships:
If you’re applying for a marketing internship at Apple, you can include some of these keywords in your cover letter. For example: “I’m excited about the potential to learn, grow, and contribute my skills in digital marketing and brand strategy in a fast-paced environment. As a team-oriented person, I thrive when collaborating with other dynamic and hardworking people.”
Throughout my academic journey, I have developed a keen interest in marketing and have actively sought opportunities to apply my knowledge in real-world settings. Last summer, I had the privilege of interning at Google, where I worked closely with the marketing team on various projects, including market research, social media campaigns, and content creation. This experience not only enhanced my marketing skills but also taught me the importance of collaboration, creativity, and adaptability in a fast-paced environment.
In addition to my internship experience at Google, I have also been actively involved in several extracurricular activities that have honed my marketing and leadership skills. As the Vice President of the American Marketing Association chapter at UC Berkeley, I have organized various events, workshops, and networking opportunities for students interested in marketing. Through this role, I have developed strong organizational, communication, and project management skills that I believe will be valuable in a marketing internship at Apple.
I am confident that my passion for marketing, coupled with my academic background and relevant experience, make me a strong candidate for this position. I am excited about the opportunity to bring my creativity, enthusiasm, and willingness to learn to Apple and contribute to the company's marketing efforts.
In the final paragraph, your cover letter for a marketing internship should restate your qualifications and excitement about the opportunity.
This paragraph should also include a clear call to action that encourages the hiring manager to follow up with you. Express your gratitude and thank them for considering you for the internship.
Thank you for considering my application. I would welcome the opportunity to discuss further how my skills and experiences align with the requirements of the Marketing Intern position at Apple. I look forward to the possibility of joining your team and contributing to Apple's continued success.
Sincerely,
Anna Gomez
Below your last paragraph, write a professional closing, such as “Sincerely” or “Respectfully.” Sign off with your signature to show your professionalism and end on a good note.
A marketing internship can give you valuable real-world experience, allowing you to learn from professionals and use the skills you’ve gained in the classroom. To land an internship, you need a professional, well-written cover letter that highlights your education, skills, and drive to succeed. With the right pitch, you can craft a marketing intern cover letter that persuades an employer to hire you for the internship.
Find your next marketing internship using our resume builder and cover letter generator. Then don’t stop there!
Start your marketing career with career.io’s 18 advanced tools that help you search for jobs, track your progress, prepare for interviews, and negotiate salaries—all within our powerful, easy-to-use career toolkit.